Due the time constraints imposed on the journalist as well as the potential lack of scientific knowledge to access all viewpoints, journalists tend to narrow the debate to the two most dominant and represent them in an opposing format. J.Dearing in a paper looking at the role of balanced media reporting in controversies commented that “journalists are trained to seek out the most extreme positions on an issue, regardless of whether they are in the mainstream of scientific discourse.”  Referred to as the “balance of quality” it is not that the information reporters are presenting is necessarily accurate or objective but that the opposing viewpoints are newsworthy and known to be of public interest.

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